Gabi’s Workforce

For the social media videos I did for Gabi’s Workforce, I wanted to showcase their strongest asset: their people. Gabi’s Workforce employs people with disabilities to do packaging work for local businesses, so I created funny videos to explore just how fun these workers were and to show the amazing people behind the operations.

So the hope was that when prospective businesses would see these videos it would inspire them to want to work with these amazing superheroes who bring a contagious joyous spirit to work with them everyday.

Below is a sample of the videos I made for them.

To watch the complete campaign go here.